Email Marketing tips and techniques. Sending bulk email to a growing list of opt in subscribers can give you nearly all the benefits of traditional direct mail promotions, however without the cost. Here are tips and techniques for writing compelling email messages with intriguing subject lines and compelling content that’s guarantee to get the click.
Somewhere in your email account sits a list that stopped opening anything you send. It feels tempting to write the whole thing off as dead weight. But every name there once said yes to hearing from you, and some of them still remember exactly why. A short, honest sequence can tell you who is still listening, long before you spend another penny chasing brand new subscribers. The answer might surprise you more than you expect.
You have spent months trying to grow your list, chasing every new sign-up you can find, while the existing subscribers already on it quietly lose interest, unopened and unoffered anything new. Growing that relationship matters more than finding fresh names, and it is often the faster route to income from what you already have. There is an easier yes sitting right under your nose, and three small doors quietly costing you money without you noticing. Find out which door is costing you the most, and what to open instead.
When most marketers think about Substack, they picture writers sharing opinions with a small audience. Caroline Chambers saw something much bigger. Starting in 2020, she launched...
While most newsletter creators are fighting tooth and nail for a sliver of attention in the most crowded niches on the internet, Alec Kremins did something...
For years, the playbook was simple and everyone followed it without question: Create a free lead magnet, capture the email, nurture the relationship with helpful content,...
